Since the setting in of the year 2019 till date, amid COVID-19, freelancing has emerged as one of the most dynamic domains of economic gain. According to some resources, over 57 million workers in the US alone have already been switched to self-employment and earn a full-time income from the comfort of their homes. Interestingly, if we talk about the freelancing future in Pakistan, the results are quite surprising and overwhelming. Considering the scope & its significance, here we are going to share five affordable goldmine skills for aspiring female entrepreneurs.
In a recent report, the Pakistan Software Export Board (PSEB) revealed that the ratio of freelancers has led to revenue of $150 Mn. earned by the freelancers in Pakistan for FY 2019-20, with exports to over 120 countries, and female freelancers, as well as entrepreneurs, have played a vital role in generating such a huge revenue within one year.
Therefore, if you are one of those aspiring women who want to initiate their entrepreneurial journey, it’s high time to set your sail in the freelancing world by learning and mastering some most demanding skills that can prove to be a treasure house for you regarding generating a handsome income and solving your kitchen loop tensions. Here the good news is that you will never be caught short of work if you have any one of these competencies.
Additionally, in long run, you can transform your freelance career into your personal brand or entrepreneurial venture regardless you are a mother, homemaker, student, or retired professional. So, those five goldmines are:
Video marketing is booming, and video editing is one of the most demanding skills these days as every business, either large or small, needs detailed and eye-catchy marketing regarding their products and services to retain and attract their targeted customers.
Video editing plays a crucial role in making or breaking any business image. Though you can learn this skill free from YouTube if you want to go beyond the basic level and hit the bull’s eye, then Udemy, Coursera, Skillshare are perfect learning platforms for you to explore this niche till its depth at an affordable price and help you to earn even $500 per project.
Audio production is often confused with music production, but they’re actually two separate things. The process of audio production entails recording audio and modifying it to achieve a certain effect. As podcasts have become an effective way to reach the masses, companies increasingly focus on preparing audio-based content.
Hence, audio editing as a skill is in high demand. By learning and mastering this skill, females can flawlessly thrive in the audio-book industry (another evolving industry) by offering their freelance services to multiple companies.
Pro tip: Invest in some basic equipment like good quality microphones and get started with free online resources.
If you love writing and are fond of reading books, this copy-writing skill is your cup of tea. Copywriting is an art of persuasion, and it keenly deals with multiple factors such as customer psychology, emotions, marketing, and selling the product or services to generate sales and conversions. Business scaling primarily relies on copywriting because it serves as a creative strategy to convince the target audience to purchase the specific product or services through innovative emotional and call-to-action words. Some niches of copywriting are emails, websites, advertisements, catalogs, and Facebook Ads.
This skill guaranteed helps you generate huge revenue and transforms you from rag to riches with time. You can master this skill by learning it from YouTube and polish your copywriting capabilities by following some renowned mentors or taking affordable paid courses from Udemy, Coursera, Skillshare, and Domestika.
Influencer marketing is a type of social media marketing and enables brands to gain exposure through endorsements and product mentions from influencers people with a large social following and who are viewed as experts within their niche. Though Instagram influencer marketing is a well-known domain today, many other networks are also growing for influencers. It is estimated that the advertising industry will reach $10+billion by 2022, according to Adweek.
Snapchat, YouTube, and TikTok have their own sets of influencers with distinct demographics. This skill is most beneficial for homemakers or women who do not want to give their more hours to freelancing to generate income because, in this case, you can take flexible time from your client to search and close deals with reliable and trustworthy influencers for product marketing.
Marketing using messaging software such as live chat, chatbots, and other messaging channels is known as chat marketing. In other words, it is the use of conversation for brand communications with the customers. Chat Marketing has great potential to generate handsome revenues for businesses from multiple channels such as Live Chat, Chatbot, WhatsApp Marketing, Apple Business Chat, and Facebook messenger. By learning this skill and acquiring 2-3 clients, one can easily generate $1000-$1500 monthly on average.
By focusing on these skills, you will be able to carve out a successful career that will earn you money and help you build a reputable brand. Moreover, these skills will be in demand for the foreseeable future as well.
Start learning today and make a financial impact with these five affordable goldmine skills!