Jiye Technologies, the fastest growing Agri-Tech platform in Pakistan has announced a first of its kind business-to-business (B2B) buy-now-pay-later (BNPL) feature through a digital financing product for farmers and businesses across Pakistan under its program called ‘Jiye Khushhaal Karobar’.
The digital financing service will empower farmers, retailers, and businesses with quick, easy, and convenient access to credit to sustainably grow their revenue.
The initiative has become possible through the close integration of Jiye Technologies with licensed financing entities to help uplift the Pakistani agricultural sector with added liquidity.
Small farmers, retailers, along with the other stakeholders would be able to get access to up to 50,000 PKR worth of micro-loans that have the ability to be increased over time.
The BNPL program has been started with aggressive expansion plans with input integrations to the farmers and agricultural sector to be introduced in the near future.