IN-CAR VIRTUAL REALITY TECH IS COMING TO AUDI

Virtual reality is about to launch in series production cars this summer, starting with Audi sedans and SUVs. Holoride announced at SXSW that its headset-based VR system will debut in June in certain Audi models with the latest MIB 3 software.

The Holoride system intertwines backseat passengers’ physical world with augmented reality for a motion-synchronized journey as the car moves along. The software to build virtual-reality content for cars is also open source, allowing developers to create content.